How all of us say that don't judge a book by its cover. But doesn't the cover show the reader how many books have been sold, the great opinions on the cover page, and the design of it that intrigues the reader? The case is similar to curb appeal for the real estate business. If you know how to enhance their curb appeal, real estate is your business to thrive in.
What is Curb Appeal?
Curb appeal is the exterior appearance of a home, incorporated with the color and the conditioning of the yard, the landscaping, the gardening, and the overall maintenance of the property.
One can say it's one of the most important and effective tools in selling a home.
Importance of Curb Appeal in Real Estate
First Impression Matters
The first impression of any potential buyers matters a lot; they will notice your home's curb appeal first, so make it as attractive as possible. And you only get one chance to make it a great one. This, if buyers are not impressed by your outside appearance, it will probably affect the view of the remaining property.
Reflection of Interiors
If the buyer notices that the exterior of your property is not well-maintained, they will eventually assume that the interior is in the same condition as the state of a home's interior is likely to match the exterior.
No Compromise With Competition
It is a necessity that your home's outdoors has luscious green grass, colorful landscaping, and well-put-together decor, as this will stand you out in the crowd competition. Also, don't compromise with just hard work; work smart by posting the look of your home's exterior online with the help of your real estate agent and gaining more attraction.
Increase the Value of Property
As said before, if you have better curb appeal for your home's exterior, that means potential buyers will assume that the interiors would be as good as the exterior, increasing the perceived value of your home and helping you gain higher ROI ( return on investment).
Elements of Curb Appeal
There are several elements that contribute to the overall curb appeal of a property. Here are some components contributing at their best.
Landscaping Enhancement
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Maintain the overgrown trees by getting rid of dead or unhealthy bushes and trees. Also, cut your overgrown trees as such; it provides shade so that your property doesn't look unkempt in both a healthy and aesthetic manner.
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Decorate the local garden with some plants, flowers, and bushes, and if budget permits, add mulch or rock to give a fresh look around plants.
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Always ensure to keep the decorative elements clean and in good condition such as retaining walls, water foundations, etc. can enhance curb appeal.
Lighting
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The dual purpose of security and aesthetics is served by good lighting. Thus, make sure to keep the front porch and walkways well-lit. And, light fixtures outside the home should not be expensive to avoid making it all look too decorative for a home.
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Use small spotlights or lighting to highlight the landscape features. It will increase the overall look of curb appeal and make the day of any potential buyers driving by.
Mask Blemishes
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Sometimes air conditioning units, power lines and poles, or utility boxes can be visible to potential buyers. So make sure to mask the blemishes like these.
Welcoming Entrance
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Draw an ideal entry space that potential buyers imagine coming home to every day.
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Color the same to the mailboxes and shutters to give them a seamless look.
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A welcome mat is necessary. So keep a fresh one with some potted plants around the entry and maybe a comfortable rocker.
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If the door and the doorknob are worn out, paint it as it's the center of attention of an entry and replace the doorknob or perhaps add a door knocker, kick plate, or house number in brass to make everything look better than before, respectively.
Final Words
Curb appeal is the foundation of not just aesthetics but also the influence on a property's marketability.
One can make the outdoors look impressive by creating a positive impression of lights, landscapes, and entrances, but it takes a smart strategy to showcase the quality of a property in Real Estate Marketing. You can post it online or get help from agents on how to advertise it without putting money in it.
